Creaform Appoints Carl Mercier, New Vice-President for APAC Territory

November 15, 2011

Lévis, November 16, 2011 - We are happy to announce the appointment of Mr. Carl Mercier as Vice-President for the APAC territory, starting Monday October 24th. Carl will be responsible for managing the sales teams and he will be involved in developing strategies for Creaform's subsidiaries in Asia-Pacific so as to reach annual sales goals.

Carl has more than 20 years of experience in sales and marketing of analytical instrumentation and non‑destructive testing. Starting in 2001, he acted as Vice-President of Sales and Marketing at R/D Tech until it was acquired by Olympus Corporation in 2005 to become Olympus NDT. With that company, Carl acted as APAC Sales & Marketing Director as part of a strategic restructuring in the company, which made it possible to double the sales figures through acquisition and to sustain a 25 % organic growth. He also developed a local integration partnership network to manufacture inspections systems locally, which led to a significant increase in sales. Just before joining Creaform, he was holding the position of Sales Director for Canada, Taiwan, India and Korea.

CEO Martin Lamontagne is delighted at this addition: "We are so glad that Carl has agreed to take up the challenge and join the Creaform family. His management skills and his extensive experience of the Asian markets and business will be a great asset for our company, and there is absolutely no doubt that he will positively impact the growth of Creaform and our Asian subsidiaries. "